The digitalisation of the sales process (and what you can do about it)
Covid-19 simply accelerated the inevitable. Your changing buyer behaviour means you must refresh and modernise the sales process to align with the shifting demands and expectations of a very complex customer base.
How can you begin to digitalise your sales process? Some thoughts here to get you started.
How to Improve Your Sales Coaching
Being an effective Sales Coach is a differentiator when it comes to the results of sales teams and the results of individual sales professionals.
The quality of a Sales Coach has a direct impact on sales performance whilst also positively impacting attrition rates when it comes to your star performers.
Effective Sales Coaching is a critical component in driving sales performance
Is Face to Face Sales Training Back to Normal?
This last month has seen us reconnecting back to f2f training with real gusto and momentum.
It was a big, but I think important, decision to take for us as trainers and obviously a well considered step for the companies we were employed by.
With online training taking the place of classroom learning for almost 2 years I wanted to reflect on this last month and share some insights.
Talking all about the customer. A podcast with Rob Taylor and Danny&Co
I was pleased to be invited to The Answer Is Brand podcast with Danny Matthews of Danny&Co, where we discussed all things customer and how knowing your customer, really understanding what makes them tick, can only be a benefit to your sales results. Too often we see a whole group of people and assume, with no prior knowledge of context, that each of them is our customer.
This isn’t the case and we must become more of an expert solution for a defined group of people who we hope might one day become our customers. Just because it’s never been easier or quicker to speak to a mass of people doesn’t, and shouldn’t, mean that customers are ready to buy more quickly.
We talk about this in great detail in this podcast, I hope you enjoy it!
Steve Knapp on sales skills, trends and strategy.
Hey guys, it’s Jon here. I recently taught to Plan.Grow.Do’s Steve Knapp.
We talked about skills for the modern b2b seller, what they can learn from b2c in the learning space, and also about future-proofing of sales strategy is even possible.
Let’s find out.
It’s really good to speak to Steve, it’s on a topic that we don’t cover that often, which is always nice.
So set that desk fan to the maximum. Get yourself a nice cold glass of water. And enjoy.
Prioritise Your Sales Activity
Share this article Facebook Twitter LinkedIn Prioritise Your Sales Activity Key to succeeding in sales is being out there. But being out there can just mean you’re busy without any thought to prioritisation. Using a sales pipeline to monitor your sales activity and results can give you an insight into how and where to prioritise. […]
Networking is like your trip to your supermarket
Share this article Facebook Twitter LinkedIn Networking is like your trip to your supermarket You might only actually need milk…but you can end up with a week’s worth of food and walk out without getting what you went in for. FIrst things first, the emphasis is on connecting to the right people. If you need milk, don’t […]
Staying Relevant on Social Media
Share this article Facebook Twitter LinkedIn Staying Relevant on Social Media Awesome content but getting zero engagement? Worse, you’re not generating sales opportunities? Using this trio will identify where it’s going wrong. Audience Time Content Let’s explore further We’ve all been there, right? Had that lightbulb moment or idea, an epiphany of awesomeness that the […]
Content in context. The right message at the right time
Share this article Facebook Twitter LinkedIn Content in context. The right message at the right time Creating a frictionless sales journey with the power of content. Ever received an article or message in the post, a brochure or catalogue and thought ‘why the heck am I seeing this?’ or ‘what have they share this with me for?!’ Of […]
The Magic of Post Call Reports
Share this article Facebook Twitter LinkedIn The Magic of Post Call Reports Sellers rarely appreciate the magic of Post Call Reports, this is often seen as an admin activity that “I’ll get round to”. This article is written to help you see the magic of Post Call reporting and its relevance in today’s very changed […]
